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Mr. Wilfred Aima, Shoppers SACCO National Chairman presenting a gift to KUSCCO Managing Director, George Ototo, during the Shoppers SACCO
                                                                               Re-branding Ceremony

Naku Savings and Credit Co-operative Society (Naku SACCO)          individual members drawn outside the common bond. The
Limited recently unveiled its new brand identity as Shoppers       SACCO has grown its branch network presence with branches in
SACCO. The move is in response to competition dynamics and         Nairobi, Mombasa, Kisumu, Eldoret and Nakuru.
aims at helping the SACCO increase its membership catchment
areas.                                                             According to James Njagi, CEO Shoppers SACCO, the SACCO
                                                                   has reported significant growth which he attributes to
The rebranded society is now offering financing to shoppers to     development of new strategies, product offering diversification,
acquire products from major retail stores. This product loan will  prudent management, compliance with all set regulations and
see members select a specific product which the SACCO will         investment in robust ICT systems.
finance through a loan that will be repaid within a year.
                                                                   “At the end of 2015, the loan portfolio was Ksh.1.5 billion,
“The rebrand is not only about changing the logo and SACCO         deposits balances Ksh.1.4 billion and total asset of Ksh.1.9
name but is about radically improving and re-engineering our       billion. I can also attest that we shall have surpassed the Ksh.2
financial products and services and providing our members and      billion asset base by the end of this year,” Njagi said.
other stake holders with impeccable customer service,” said
Mr Wilfred Aima, National Chairman, Shoppers SACCO Society         Njagi added that the SACCO has intensified investment in ICT
Limited.                                                           which has improved on customer service and provision of
                                                                   effective and efficient services.
Aima added that the SACCO aims at building stronger
relationship with all its stakeholders and said that the new       “Currently our members are able to access statements online
brand will identify Shoppers SACCO as a brand leader amongst       through the website and the SACCO has developed a mobile
its competitors.                                                   banking application downloadable from Google app store. They
                                                                   are also able to use the Co-operative Bank SACCO-Link network
Currently the SACCO’s membership consists of employees of          Atms to access their accounts,” he said.
Nakumatt Holdings Ltd. ,Tuskys Ltd, Eastmatt Ltd, Motorbotique
Ltd, Sunmatt Ltd, Saltes Ltd, Seal Honey amongst others and

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